Digital picture frames are growing in popularity with everyone, and one unique area is their use as marketing or employee gifts. Despite the recent poor economy, there is still a demand for these type of corporate related gifts. Gifts for customers or key alliance partners will always be part of a business marketing approach, and businesses still need to reward their employees through employee gifts. These gifts change depending on industry and company type, but one intelligent company gift to consider is a Kodak digital frame.
Digital frames are a growing consumer electronic following on the coat tails of digital photos. Since so many people now have transitioned to digital cameras and digital images, it only makes sense that they would want picture frames that can display their collection of digital photos. Digital photo frames are still a relative new category of products, and often they are purchased as gifts or by home decorators. One growing area where they are becoming more popular is with marketing and employee gifts.
Marketing departments use gifts to recognize important customers, as well as key alliance partners and even sourcing agents. Usually these gifts are something unique that stands out, and the monetary value of the gift is less significant than the act of the gift itself. Businesses usually want to find something new, leading edge, or relevant to their industry when choosing a favor for customers or partners. Of course this varies significantly from industry to industry, but the characteristics of corporate gifts do seem to be similar with many businesses.
Similarly, businesses often compensate employees with gifts either during bonus time or to signify certain events like anniversaries. Important sales people frequently receive a gift for achieving quota, or employees may receive a favor for their 5, 10, 20 year anniversary with the organization. Again, businesses frequently want to choose a gift that is unique, compelling, or customized to the event, and you’ll find human resource departments frantically looking for the latest innovative gadgets as gifts for critical employees.
One product that meets this criteria is digital frames. Since digital photo frames are relative new consumer electronics, many people don’t yet own one, thus making them good gifts. Since digital cameras and photography are almost universal, digital photo frames are also something most employees could quickly use. So many people have digital images stored away on laptops that a new Kodak digital photo frame would immediately enable them to start displaying them in their home.
Companies that want to use digital picture frames as corporate gifts for business partners also have more options. Digital photo frames can be easily customized by pre-transfering them with pictures, whether it be promotional pictures of company marketing material, product pictures, or joint customer-vendor material. A digital photo frame allows a marketing group to easily use their creativity in customizing a gift with any sort of media most applicable for the gift purpose or recipient. It can also be as basic as photos from recent joint customer-vendor events pre-loaded into a slideshow that automatically plays as soon as the frame is opened and turned on.
Of course the cost factor of any gift is critical to businesses, which is also making digital frames viable company gifts today as well. As prices of digital photo frames fall to below $200 (and some under $100), they can now certainly become customer gifts or employee gifts. This trend should continue.
Are you looking for a highly rated digital frame? Check out the www.DigitalSmartFrames.com, where you can shop products like Kodak digital frames by rating and select from only the highest quality frames
If you would like to make a comment, please fill out the form below.
